Branding Packages

Align your visual narrative with your brand vision to attract your ideal client.

Creating a brand is more than just a logo. It is about clearly defining your business goals, values and intention and then being able to visually communicate that with your audience. Investing in creating a brand identity for your business allows you to elevate your brand, embody your essence and to stand out in your industry.

Timeline:

8 weeks

The Process

Phase i – Collaborative Visual Exploration

Timeframe: 2 weeks

During this discovery phase, we’ll be learning a lot about your brand story, your work, what matters to you and how this relates to your business. In this stage, we understand who your ideal client is and discover what communicates to them. This insight is the key to creating a precise visual brand, capable of accurately storytelling your visual narrative and business mission. Our discussions and your responses to an intensive creative brief will inspire visual inspiration mood boards that focuses on a specific design direction and serves as the foundation for your new brand personality.

Receive:

3 creative mood board concept boards to choose from

+ 1 hour zoom call to discuss mood board and concepts

Phase ii – concept Development & Design

Timeframe: 5 Weeks

In the next stage of the design process, we explore creatively expressing your brand in the form of logo and visual aesthetic. Once we have developed your visual identity, we explore how this translates visually and consistently in the form of graphics, colour palette, typography and art direction. Then we apply this to your digital or print applications as required.

Receive:

3 initial logo and brand concept directions

2 rounds of iterations of chosen direction

+ 1 hour zoom call every week with concept presentation

Phase iii – Finalisation & Delivery

Timeframe: 1 week

Based on your chosen direction, we put together a brand guideline. This includes logo, variations, colours, typography, graphic elements and all other created applications. The guideline advises do’s and don’t when visually expressing your brand. Once this has been signed off by you, all final files and assets will be delivered via email.